Sacred Ground or Sinking Sand: The Case for Burning Down Your First Draft
The first draft is not a foundation — it is a hypothesis. Yet across the industry, studios continue to treat early creative decisions as load-bearing walls, defending initial choices long after the evidence suggests those choices are failing. The studios producing the most resonant, commercially durable work have learned something counterintuitive: the willingness to tear things apart is not a sign of weakness. It is the discipline that separates enduring stories from forgettable ones.
Jul 26, 2026