Project: Event Markting Design

Client: UT Austin, Dell Medical School

Creative Director: Amanda Tofflemire

Art Director & Designer: Hoyt Haffelder

Event marketing design is always a great opportunity to step outside the normal look and feel for a brand. Events are stand alone and usually connected in a tenuous way so they are afforded creative freedom. The Shine Symposium honors Dr Ken Shine from the University of Texas System's Office who was leaving his post. For this event design, I aimed for elegant but not overstated. The dimensional type treatment worked out well and everyone was very pleased. 

  Services    Art Direction, Typography, Print Design

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Design doesn't always have to be over thought. For this invitation, a simple design printed on blue stock using three hits of white ink did the trick. 

Design doesn't always have to be over thought. For this invitation, a simple design printed on blue stock using three hits of white ink did the trick. 

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