Project: Visual Brand Identity
Client: Lucky Chuck Brewing
Art Director & Designer: Hoyt Haffelder
 

The exploratory work I created for Lucky Chuck covers many options. The main element was an old Ford truck near and dear to the owners heart. So much so, that the brand name, Chuck, came from the vintage pickup. The options below range from typographic to modern solutions for the brand.

  Services    Art Direction, Illustration, Logo Design